Discover Chile's Automotive Experiences

Chile's automotive identity is shaped by geography that doesn't exist anywhere else. The country runs more than 4,000 kilometres north to south, from the driest desert on earth to the glaciers of Patagonia. That produces a driving culture obsessed with capability — American pickup trucks, Japanese 4x4s, overlanding builds. The Toyota Hilux and Mitsubishi L200 aren't aspirational vehicles here. They're tools.

The motorsport heritage that put Chile on the map is the Dakar era. When the rally moved from Africa to South America in 2009, Chile became one of the central stages, with the Atacama Desert producing some of the most demanding terrain Dakar ever ran on. Outside the desert, Santiago's modified import scene is growing fast, and the Carretera Austral through southern Patagonia is a multi-day undertaking that ranks among the great road trips on earth.