The FIRM

Florida International Rally & Motorsport Park (The FIRM) is a 420+ acre motorsports complex near Keystone Heights Airpark offering multi-configuration road courses, rally stages and off-road trails. The facility runs driving schools, open track days, timed Track Attack events, vehicle rentals and corporate/team-building programs.

The site is south of Jacksonville and east of Gainesville; access is via Airport Road off FL‑100 and onsite entry often requires calling the main office to open the gate. Check the official website for vehicle rules, helmet requirements and booking policies before you go.

Expect a working motorsports facility that hosts public track days, instruction and private rentals. Surfaces include paved road-course sections and dedicated rally/off-road loops; paddock and spectator areas are basic.

Look out for:

• Multiple track configurations (1.5–1.6 mile main variations plus east/west loops).

• RallyPro performance driving and instructor-led sessions for different skill levels.

• Open Track Days and Track Attack timed events with specific vehicle and safety rules.

• Onsite ATV/UTV and off-road experiences in designated trail areas.

Best way to experience it: Arrive with reservations or confirm open-track registration, bring required safety gear (helmet meeting the site's standards), and allow extra time for gate procedures. If you're new to rally or track driving, book an instructor session or beginner track day first.

• Gate access may require calling the office to open the airport gate.

• Specific helmet and safety standards, damage deposits and vehicle rules apply; check the site before attending.

• Facilities are functional rather than luxurious—plan for limited spectator amenities.

• Location is rural; allow extra travel time from Jacksonville or Gainesville.