Mission: Play! by Mattel

Mission: Play! by Mattel™ is a 4,000 m² family entertainment centre inside The Galleria Al Maryah Island, combining physical play and digital experiences. It opened in May 2024 and is designed for kids and families seeking hands-on themed play and events.

The venue includes dedicated Barbie®, Hot Wheels® and Mega Construx® zones, branded birthday rooms, a retailtainment store and an on-site dining outlet. The operator publishes ticket and party packages on the official site; contact details are available there.

A mix of free-play zones, interactive exhibits and themed party spaces suitable for young children and families.

Look out for:

• Distinct themed zones for Barbie, Hot Wheels and Mega Construx with brand-focused play features.
• Interactive digital-physical experiences that combine screens and hands-on activities.
• Branded birthday rooms and party packages designed for private events.
• Retailtainment store and a dining outlet located inside the venue.

Best way to experience it:

Book tickets or party packages on the official site before you go, arrive via The Galleria (Level 2) and set aside a couple of hours so children can explore multiple zones without rushing.

• Tickets, memberships and party packages are listed on the official website; check availability before visiting.
• The venue is inside The Galleria Al Maryah Island (Level 2, Section C); use the mall entrance for directions.
• On-site retail and dining mean you can combine playtime with shopping or a meal.
• Check the venue's site or contact them for age guidance, accessibility and any special requirements.