Brussels, Brussels, Belgium2026-01-09 to 2026-01-18
About This Event
Held since 1902 across twelve halls at Brussels Expo — Belgium's largest indoor event and the first major international motor show of the European calendar year. Over 100 exhibitors present passenger cars, commercial vehicles, leisure vehicles and motorcycles, with the European Car of the Year award ceremony taking place during the press day.
What to Expect
The 102nd edition of the show, marking its founding in 1902
60+ car brands and 20+ motorcycle brands alongside light commercial vehicles
Car of the Year finalist cars displayed together in the COTY-zone in Hall 6
Commercial vehicles and motorbikes on display alongside passenger cars
Show takes place in Halls 5, 6, 7, 9, 11, Patio and Astrid Hall
Best Way to Experience It
COTY-zone in Hall 6 displays all finalist cars in one location
Friday evening extension stays open until 22:00 versus standard 19:00 close
Good to Know
Bus, tram, and metro stops located steps from Hall 5 entrance
Parking C offers 12,000 parking spaces with online booking available
Ticket holders receive code for train discount to Brussels Midi Station
Brussels Ring and Parking C not located in low-emission zone
People with reduced mobility may bring one companion free of charge
Motorcycles park free in Parking C
Is This Event Right For You?
Best fit if you enjoy new model launches — 67+ car brands reveal 2026-2027 models at Europe's first major auto show, world premieres concentrate in January Brussels since Geneva cancellation, European Car of the Year ceremony during Press Day.
Best fit if you value automotive heritage — 102nd edition since 1902 makes this one of world's oldest motor shows, grew into premier European showcase, Belgium's largest indoor event draws 349,000+ visitors across ten days.
Best fit if you prefer indoor events — 115,000 m² climate-controlled halls eliminate January weather concerns, Brussels Expo metro-accessible location, multiple pavilions allow casual pacing through passenger cars, vans, motorcycles, leisure vehicles.
Not ideal if you prefer hands-on driving experiences — static display format without test drives or track sessions, focuses on model viewing and specification comparisons rather than performance evaluation, emphasizes upcoming purchases over participatory activities.
